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A great website is a sales tool, a brochure, a press release, and your image of who you are and what you offer to the world. Far too often we come across websites that are poorly designed, difficult to navigate, or have no clear message and offering. These websites are hurting their businesses, though many never realize it. At IntelliSparx, we understand that a website can be your best marketing tool. Generating leads, closing sales, and growing your business in many different directions. Our website designs are: - Marketing Focused: Our website designs and landing pages for our sites are built with a clear understanding of your companies business goals and objectives. Understanding your target market and your position in the marketplace are extremely important in properly designing a website. With an extensive background in marketing, we will provide you the site needed that will mix with your overall marketing plan and brand image.
- Usability: You don't want your customer struggling to find out who you are, what your offering, or how to contact you. Your website should be easy to navigate with a clear message of how you can benefit them with your service. Many firms will over-complicate your website with an elaborate site design that will make it hard for a web user to find the exact information they are looking for.
- Results-Oriented: Bottom-line, your website is there for you to increase your business. We are not here to build exotic websites with flashing text and graphics, we design sites to make your business get the results its needs.
- Technology: We use the latest technologies in web design to ensure that your site can be easily modified well in to the future. Our content management systems have tremendous results and will allow you the flexibility to expand your site when needed.
Our approach to web design is a process that works closely with our clients: from introduction, to site design, implementation, and launch. Our formula has worked with 100s of business both large and small and will work for you.
Website Development Process
The following steps represent the well-developed production process that IntelliSparx would implement in the site redesign component of our proposal
1. Pre-Production The development process will involve an initial discussion to review the branding, marketing and positioning aspects of your site. This will include participation by your personnel and an IntelliSparx project manager.
2. Creative Concepts We will then work to develop a creative concept that will convey your information within the site framework.
3. Development Once the design concept has been approved, we will then incorporate the design elements into our web content management system. This will include the addition of major categories and the implementation of our web content store management system.
4. Administrative Site Training This phase involves providing you with training on how to use the administrative site. This is conducted over the phone or at our facilities. We can optionally provide this training at your facilities at additional cost. With all of our clients to date, we have been able to successfully conduct this training via telephone. Our administrative web content management system is easy to use.
5. Site Transfer Once final testing is complete we will transfer our technology to your servers or hosted on our servers.
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